Are you thinking about the strategic direction of the business?
Better question; are you reaching your goals?
Do you find yourself working everyday with your head down, not thinking about the higher purpose?
Worse yet you are putting in the time working on what you think is important and you are not getting any closer to your strat. goals.
Are you worried that your business or product is going to fail?
What is your biggest fear?
Are you overwhelmed?
Are you wonder if there is a light at the end of the tunnel?
You have to ask yourself how would you feel if it was all over.
Are you selling to the right customer?
I am not questioning that the fact that who you are selling to is buys, but asking the question is there a better customer for your business?
What is marketing? Is it more than advertising? You betcha.
In my words Marketing is the act of educating a customer with respect to the benefits of your product, and why it should be selected over alternatives.
In essence marketing makes the sale possible or at the very least it definitely makes it easier.